How to Hire a Professional Photographer for My Business

7 Questions to Plan a Successful Photo Shoot Photographs are a must-have in any marketing plan. You’ve built and nurtured your business, so it is important that you partner with a photographer that understands your needs. How do you go about finding and hiring the RIGHT photographer? Unsurprisingly, the number one question that inquiries can think to ask is “how … Read More

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10 Awesome Locations in Carroll County, Maryland for Headshots & Personal Branding Photo Sessions

Personal Branding Photos and Corporate Portraits & Headshots can basically be hosted ANYWHERE, as long as the location resonates with your brand. What is fun about personal branding or say… a small business or solo entrepreneur… is that you can use your own office, your home office, your kitchen, or even your backyard for photos. But if you feel those … Read More

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4 Ways to Look Your Best on Google Hangouts, Skype, Duo, FaceTime, Zoom, and other Video Call Applications

The Coronavirus doesn’t have to stop your meetings and consultations. We have access to many free video call apps: Google Hangouts, Skype, FaceTime, Duo, Zoom … With just a few simple tricks, you no longer have to shy away from a video call. Because when you look professional, you will feel amazing. And guys, when you feel amazing, you ROCK … Read More

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4 Ways Utilizing Your Photos & Video in Instagram Stories Can Improve Your Profile

Instagram is an incredible platform to showcase photographs that represent you and your business and/or interests. An interactive addition to Instagram is Instagram Stories, paired with Story Highlights. Story Highlights create an easy way to archive and categorize your favorite story posts to last forever as well as add a personal touch to your Instagram profile! Instagram Stories is a … Read More

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Personal Brand Photography: 6 Story Ideas to Stage for a Staffing Agency Photoshoot

We all need to market ourselves like experts in this over-saturated world, but it’s easy to get hung-up on what to photograph. I LOVE Personal Branding Photography. And I feel that the best way to market yourself is through photography. I’m not biased at all. 🙂 As a professional photographer, my recommendation is to brainstorm scenarios that would help tell … Read More

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It’s ALL In The Details – Using Photographs to Tell Your Story

Much of your story is in hidden in the details. My dad is a woodturner. He takes blocks of wood and “turns” them into gorgeous bowls, ornaments, writing pens, and other handcrafted products. Dad posts photos of his finished pieces on his Etsy.com shop and his website, douglasheckturnings.com (which I just redesigned for him). Until very recently, my Dad only … Read More

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Thrifting is My Addiction

I don’t care for shopping, but I LOVE thriftiness and hunting for treasures on a budget. When I saw this ad for a “styled subscription box”, I loved the look. In fact, I loved a number of the looks across many of their ads… so this company is doing a great job! But, here’s the problem… I can’t bring myself … Read More

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4 Tips To Create Imagery That Tells Your Unique Brand’s Story

Hey guys, today I want to talk to you about a topic that may shift your perspective on marketing, especially how it relates to the images you market with… Many of you, my lovely followers, are entrepreneurs, influencers, bloggers that need to create unique content that shares your brand’s story with the world. A portfolio of imagery for your marketing takes a significant amount of … Read More

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5 Tips To Make Your Photos Web Friendly

In my mindset, every marketing effort taken should be made with the ROI in mind – “Return On Investment”… Time and money are two things that disappear quickly, so I want to make sure every second and every penny is used wisely. And to do that, I utilize Organic SEO – “Search Engine Optimization”. I get leads, and book photo … Read More

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LET IT GO!!!

The last several months have been all about how to look your very best, through tips on achieving a genuine smile… posing … finding beautiful light… color choices… what to wear… camera angles… hair and makeup… pampering yourself… communicating your goals… now it’s time for the final ingredient of your delicious new photos… CONFIDENCE. What’s the most frequent comment my clients make? “I HATE having my photo taken…” This is … Read More

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Communicate Your Goals for a Successful Photo Shoot

Let’s have a typical “new client lead” conversation… Potential Client: *ring* *ring* Kelly: “Hi, Kelly speaking…” Potential Client: “Hi, I need a photographer!” Kelly: “I’m your girl! I’d love to help. What kind of photography do you need?” Potential Client: “A portrait.” Now is the time where I get all excited and start asking questions… What’s your portrait for? How will your portrait be used? … Read More

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